Hospitality Trendz

We can’t allow ourselves to get distracted from what we do well. Our owners deserve our focus and discipline. Bernie Murphy Gray-haired experience and an even temperament. Q . How did you first get into the hospitality industry? Bernie Murphy I graduated from college with an economics degree from the University of Virginia, but really didn’t want to become a Department of Labor economist. So I took the next logical step: I went into the restaurant business! I had heard of an all-suite hotel company, founded by a couple of UVA grads, and it sounded pretty cool. I applied and within two weeks I found myself on the 11 p.m. to 7 a.m. shift learning the night audit. Q . Has it been a mostly straight path for you, or have there been any detours along the way? Bernie Murphy It’s been a straight path: I’ve been in some form of the hospitality business since I left college. It’s been a rewarding path in that I’ve had so many great and varied experiences, from restaurants to hotel operations, to hotel sales and marketing, to hotel real estate, and now hotel business development. The hospitality business is fascinating on so many levels. Q . Will you keep any particular criteria in mind when considering opportunities for growth and development at Davidson? Bernie Murphy Do what we are good at. We are a value creation company that is perfecting the operating model for 3.5 to 4.5-star full service branded, soft-branded, and independent properties―from MAY 2018 \ HOSPITALITY TRENDZ \ 49

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